Competition Illustrated Sport Swimsuit
EA Games and Sports Illustrated have come together to create a rather unusual competition for the recently released Need for Speed: The Run demo. You see, swimsuit model Chrissy Teigen, who actually stars in the game, has challenged all The Run demo players with beating her personal best time on the Desert Hill level. The Run‘s demo will only be available from October 18 to November 1.
In order to actually enter, you’ll need to tweet @NeedforSpeed with a “NFSTheRun_SI” hash-tag (minus the quote marks of course) along with a picture of your time. This new partnership expands beyond just the competition with both companies making a “Making of” DVD for the game which will be included in a special Sports Illustrated subscription offer along with a copy of The Run on either Xbox 360 or PlayStation 3.
The winner of the competition will meet Teigen at Las Vegas next February during Sports Illustrated’s Swimsuit “launch week.” You can check out official rules on Need for Speed‘s official website.
Via Destructoid
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EA realizes that over the next few months, game developers will be unleashing a barrage of blockbuster video games that will be fighting for your hard earned dollars. To separate the upcoming Need For Speed The Run from the rest of the herd, they recruited a couple of Sports Illustrated models to push the latest game in the franchise to the top of your list.
“Electronic Arts and Sports Illustrated are teaming up to include two sultry new adversaries in The Run. Sports Illustrated Swimsuit 2011 cover model, Irina Shayk, and featured Sports Illustrated Swimsuit 2011 model, Christine Teigen, are heating up the competition and joining the race from San Francisco to New York.”
“Irina and Christine will be starring as best friends and professional racers Mila Belova and Nikki Blake, beautiful and ruthless competitors who will stop at nothing to reach New York City first and get their hands on the $25 million dollar prize. These two lethal ladies are sure to stand out from among the 200 skilled, vicious drivers Jack competes against in this illegal cross-country race.”
Need For Speed The Run will be available on November 15th.
Via EA
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